Advertising & marketing

Product Launch Strategy

Expert launch strategy for UK sellers

A structured launch plan that builds rank, reviews and sales velocity in the first 90 days. We manage marketplace ads, shopping campaigns, social ads, influencers and SEO with one goal: profitable growth. Every campaign is structured around your margins and stock levels, and reported in clear numbers you can act on.

Pre-launch checklist
Pricing and coupon strategy
Launch ad campaigns
Review programme set-up (policy-compliant)

Choose your marketplace or platform

Launch Strategy is available on 86 channels. Select one to see what’s included and how we adapt it.

Amazon UK. Launch Strategy for Amazon UK: The UK’s largest online marketplace, with Prime shoppers, FBA logistics and a powerful advertising platform.

View service & pricing

Launch Strategy that delivers measurable results

Weekly

Bid and search-term optimisation

TACoS

Reported alongside ROAS every month

Long-term lock-in contracts

What’s included in launch strategy

Scope depends on your plan — see the pricing tiers below.

Pre-launch checklist

Pricing and coupon strategy

Launch ad campaigns

Review programme set-up (policy-compliant)

External traffic plan

90-day launch report

How it works

Our launch strategy process

01 Audit
Account, search-term and competitor audit with a clear list of quick wins.
02 Structure
Campaigns rebuilt around products, intent and margin targets.
03 Optimise
Weekly bid, budget, keyword and creative optimisation.
04 Report
Monthly reporting on ROAS, TACoS, new-to-brand sales and profit.

Pricing

Launch Strategy pricing

Choose a plan or ask for a custom quote. Prices in GBP, excluding VAT.

Starter

1 product, 30-day launch

£495

one-off · excl. VAT

Pre-launch checklist
Pricing and coupon strategy
Launch ad campaigns
Launch checklist

Choose Starter

Available for 86 marketplaces and platforms, including:

“We value having Farioxa manage our e-commerce operations. Their supportive approach helps us work through challenges and plan our next steps.”

E-Sellers International LLC

Read all 22 client reviews

Frequently asked questions

A fixed monthly management fee by tier, or a percentage of ad spend for larger accounts, whichever is clearer for you. Ad spend is always paid directly to the platform and never marked up.

You can start with a modest test budget. We recommend a budget during onboarding based on your margins, competition on your marketplaces and website and your growth targets.

Always. Accounts stay in your name and we work with user permissions, so you keep full ownership and history.

Quick wins often appear in the first two to four weeks; a fully optimised account usually takes two to three months of data.

Yes — that is how we prefer to work. Listing quality, SEO and reviews make every paid click more profitable.