Consulting & staffing

Brand Strategy

Expert brand strategy for UK sellers

Positioning, audience, naming and brand identity direction for new and growing e-commerce brands. Whether you need a second opinion on your strategy, training for your in-house team or a dedicated virtual assistant, we give you experienced e-commerce people on flexible terms — from a single consultation to a complete outsourced team.

Market and audience research
Positioning and proposition
Naming support
Visual identity brief

Choose your marketplace or platform

Brand Strategy is available on 86 channels. Select one to see what’s included and how we adapt it.

Amazon UK. Brand Strategy for Amazon UK: The UK’s largest online marketplace, with Prime shoppers, FBA logistics and a powerful advertising platform.

View service & pricing

Brand Strategy that delivers measurable results

160h

Full-time dedicated VA per month

48h

Typical time to match a VA

Flexible

Part-time and full-time options

What’s included in brand strategy

Scope depends on your plan — see the pricing tiers below.

Market and audience research

Positioning and proposition

Naming support

Visual identity brief

Tone of voice

Brand guidelines

How it works

Our brand strategy process

01 Diagnose
Understand your goals, numbers, team and current challenges.
02 Recommend
A written plan with priorities, owners and timelines.
03 Staff
Match the right specialist or VA and onboard them to your tools.
04 Support
Ongoing check-ins, quality reviews and flexible scaling.

Pricing

Brand Strategy pricing

Choose a plan or ask for a custom quote. Prices in GBP, excluding VAT.

Starter

1-hour consultation

£295

one-off · excl. VAT

Market and audience research
Positioning and proposition
Naming support
Call notes

Most popular

Growth

Half-day strategy session

£1,295

one-off · excl. VAT

Market and audience research
Positioning and proposition
Naming support
Visual identity brief
Tone of voice
Written action plan

Enterprise

Strategy project (2–3 weeks)

£3,495

one-off · excl. VAT

Market and audience research
Positioning and proposition
Naming support
Visual identity brief
Tone of voice
Brand guidelines
Roadmap, workshop and follow-ups

Choose Enterprise

All prices are in GBP and exclude VAT at 20%.

Need something different? Ask for a custom quote

Available for 86 marketplaces and platforms, including:

“Farioxa is a supportive team that takes our business needs seriously. We value their ongoing involvement and open communication.”

Stars Supermart Inc

Read all 22 client reviews

Frequently asked questions

We start with a discovery call, agree the scope and deliver a written plan or dedicated resource focused on your marketplaces and website.

Yes. Dedicated VAs work only on your account during agreed hours, supervised by our team leads.

Our teams cover UK business hours as standard, with extended cover available.

Yes. Book an hourly consultation or a fixed-price strategy session before committing to anything longer.

We use individual user permissions, password managers and two-factor authentication, and sign an NDA on request.

More consulting & staffing services

E-commerce Business Consulting

Senior advice on growth, channels, operations and profitability — by the hour or as a strategy project.

from £120

Channel & Marketplace Strategy

Decide which marketplaces and channels to sell on, in which order, with what investment.

from £195

Training & Coaching

One-to-one coaching and team training on marketplaces, ads, listings and operations.

from £195

Dedicated E-commerce Virtual Assistants

Trained, dedicated e-commerce VAs for listings, orders, support, research and admin.

from £649/mo

Full Outsourced E-commerce Team

A complete e-commerce department — manager, specialists and VAs — for less than the cost of hiring in-house.

from £2,495/mo

Let’s grow your business, together.

Talk to a brand strategy specialist about your goals, budget and timelines.

Let’s build your e-commerce growth, together.

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