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Advertising & marketing

External Traffic

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Expert external traffic for UK sellers

Drive shoppers from Google, social and creators to your marketplace listings, with attribution tracking. We manage marketplace ads, shopping campaigns, social ads, influencers and SEO with one goal: profitable growth. Every campaign is structured around your margins and stock levels, and reported in clear numbers you can act on.

  • Attribution and tracking set-up
  • Landing-page or link strategy
  • Social and search campaigns
  • Creator traffic

Choose your marketplace or platform

External Traffic is available on 73 channels. Select one to see what’s included and how we adapt it.

Amazon UK. External Traffic for Amazon UK: The UK’s largest online marketplace, with Prime shoppers, FBA logistics and a powerful advertising platform.

View service & pricing

External Traffic that delivers measurable results

Weekly

Bid and search-term optimisation

TACoS

Reported alongside ROAS every month

0

Long-term lock-in contracts

What’s included in external traffic

Scope depends on your plan — see the pricing tiers below.

Attribution and tracking set-up

Landing-page or link strategy

Social and search campaigns

Creator traffic

Brand-referral bonus programmes where available

Attributed-sales reporting

How it works

Our external traffic process

  1. 01 Audit

    Account, search-term and competitor audit with a clear list of quick wins.

  2. 02 Structure

    Campaigns rebuilt around products, intent and margin targets.

  3. 03 Optimise

    Weekly bid, budget, keyword and creative optimisation.

  4. 04 Report

    Monthly reporting on ROAS, TACoS, new-to-brand sales and profit.

Pricing

External Traffic pricing

Choose a plan or ask for a custom quote. Prices in GBP, excluding VAT.

Starter

Ad spend up to £2k / month

from £349

per month · excl. VAT

  • Attribution and tracking set-up
  • Landing-page or link strategy
  • Social and search campaigns
  • Monthly report
Choose Starter

Enterprise

Ad spend up to £20k / month

from £1,295

per month · excl. VAT

  • Attribution and tracking set-up
  • Landing-page or link strategy
  • Social and search campaigns
  • Creator traffic
  • Brand-referral bonus programmes where available
  • Attributed-sales reporting
  • Weekly calls + creative testing
Choose Enterprise

Ad spend is paid directly to the platform and never marked up. All prices are in GBP and exclude VAT at 20%.

Need something different? Ask for a custom quote

Available for 73 marketplaces and platforms, including:

“We value Farioxa’s commitment to our online business. Their helpful approach gives us support as we build and develop the brand.”

Waqise Store

Read all 22 client reviews

Frequently asked questions

A fixed monthly management fee by tier, or a percentage of ad spend for larger accounts, whichever is clearer for you. Ad spend is always paid directly to the platform and never marked up.

You can start with a modest test budget. We recommend a budget during onboarding based on your margins, competition on your marketplaces and website and your growth targets.

Always. Accounts stay in your name and we work with user permissions, so you keep full ownership and history.

Quick wins often appear in the first two to four weeks; a fully optimised account usually takes two to three months of data.

Yes — that is how we prefer to work. Listing quality, SEO and reviews make every paid click more profitable.

Let’s grow your business, together.

Talk to a external traffic specialist about your goals, budget and timelines.

Get in touch

Let’s build your e-commerce growth, together.

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