Advertising & marketing · Folksy

Marketplace SEO for Folksy

Marketplace SEO built for Folksy

Improve organic rank inside marketplace search with keyword strategy, relevance and conversion signals. On Folksy, our advertising & marketing specialists adapt the work to how the marketplace operates — its rules, search, customers and fees — so your account performs. A UK marketplace for handmade goods and craft supplies made by British makers.

UK makers only
Handmade and craft focus
Simple fee structure
Good complement to Etsy

What’s included for Folksy

Delivered by our advertising & marketing team, tailored to Folksy.

Keyword universe and mapping

Rank tracking

Indexing checks

Content and attribute relevance

Conversion-signal improvements

Monthly rank report

How it works

How we deliver marketplace seo on Folksy

01 Audit
Account, search-term and competitor audit with a clear list of quick wins.
02 Structure
Campaigns rebuilt around products, intent and margin targets.
03 Optimise
Weekly bid, budget, keyword and creative optimisation.
04 Report
Monthly reporting on ROAS, TACoS, new-to-brand sales and profit.

Pricing

Marketplace SEO for Folksy — pricing

Starter

Up to 50 pages

£295

per month · excl. VAT

Keyword universe and mapping
Rank tracking
Indexing checks
Monthly report

Choose Starter

Frequently asked questions

A fixed monthly management fee by tier, or a percentage of ad spend for larger accounts, whichever is clearer for you. Ad spend is always paid directly to the platform and never marked up.

You can start with a modest test budget. We recommend a budget during onboarding based on your margins, competition on Folksy and your growth targets.

Always. Accounts stay in your name and we work with user permissions, so you keep full ownership and history.

Quick wins often appear in the first two to four weeks; a fully optimised account usually takes two to three months of data.

Plans start from £295/mo (excl. VAT): Starter £295 per month, Growth £595 per month, Enterprise £1,195 per month. Custom quotes are available for larger catalogues and multiple channels.