
Marketplace SEO built for bol
Improve organic rank inside marketplace search with keyword strategy, relevance and conversion signals. On bol, our advertising & marketing specialists adapt the work to how the marketplace operates — its rules, search, customers and fees — so your account performs. The leading marketplace in the Netherlands and Belgium.
- Dutch-language listings
- Fulfilment by bol option
- Sponsored products
- High delivery-speed expectations

What’s included for bol
Delivered by our advertising & marketing team, tailored to bol.
Keyword universe and mapping
Rank tracking
Indexing checks
Content and attribute relevance
Conversion-signal improvements
Monthly rank report
How it works
How we deliver marketplace seo on bol
- 01 Audit
Account, search-term and competitor audit with a clear list of quick wins.
- 02 Structure
Campaigns rebuilt around products, intent and margin targets.
- 03 Optimise
Weekly bid, budget, keyword and creative optimisation.
- 04 Report
Monthly reporting on ROAS, TACoS, new-to-brand sales and profit.
Pricing
Marketplace SEO for bol — pricing
Starter
Up to 50 pages
£295
per month · excl. VAT
- Keyword universe and mapping
- Rank tracking
- Indexing checks
- Monthly report
Growth
Up to 250 pages
£595
per month · excl. VAT
- Keyword universe and mapping
- Rank tracking
- Indexing checks
- Content and attribute relevance
- Conversion-signal improvements
- 2 content pieces / month
Enterprise
Unlimited pages + digital PR
£1,195
per month · excl. VAT
- Keyword universe and mapping
- Rank tracking
- Indexing checks
- Content and attribute relevance
- Conversion-signal improvements
- Monthly rank report
- 4 content pieces + link building
All prices are in GBP and exclude VAT at 20%.
Need something different? Ask for a custom quoteFrequently asked questions
A fixed monthly management fee by tier, or a percentage of ad spend for larger accounts, whichever is clearer for you. Ad spend is always paid directly to the platform and never marked up.
You can start with a modest test budget. We recommend a budget during onboarding based on your margins, competition on bol and your growth targets.
Always. Accounts stay in your name and we work with user permissions, so you keep full ownership and history.
Quick wins often appear in the first two to four weeks; a fully optimised account usually takes two to three months of data.
Plans start from £295/mo (excl. VAT): Starter £295 per month, Growth £595 per month, Enterprise £1,195 per month. Custom quotes are available for larger catalogues and multiple channels.